Shopify SEO Apps: Boosting Your Store's Search Visibility

As online retail evolves rapidly, standing out among competitors is a key to success. Using Search Engine Optimization tools, you can increase the store’s visibility and the chances of customers finding your products when searching for similar items.

In fact, hundreds of Shopify SEO apps are available to help you automate the process, add and optimize product pages, refine meta tags, improve loading speed, and so on.

In this article, we mention the 7 best SEO tools for Shopify available at the moment to boost search rankings, drive your store organic traffic, and attract more customers. Let’s jump right in!

Table of Contents

What are Shopify SEO Apps?

Shopify SEO includes a range of techniques for Shopify stores to improve ranking and visibility on search engine results pages.

It consists of both technical and creative aspects, from optimizing content and site structure to building a solid link profile to generate more organic traffic.

These high-impact Shopify SEO tips and strategies will enable you to develop a strong, long-term online presence, allowing you to tap into potential customers.

To gain customer insights for content optimization, you should collect and centralize customer data from online and offline locations in one place for easy access. Tools like the Magestore Shopify POS app bridge the gap by syncing data across sales channels, giving you a real-time view of customer behaviors and preferences. You can leverage this information to refine your content and product offerings, win more customers, and turn them into loyal regulars.

Top 7 SEO Apps for Shopify Stores to Boost Your Google Ranking

To assist you in optimizing your Shopify store’s performance and visibility, we have selected the top 7 SEO apps. From keyword research and on-page SEO to backlink building, these apps cover every SEO aspect.

Smart SEO

Smart SEO for Shopify
Smart SEO for Shopify

Smart SEO acts as an automated helper, handling various SEO tasks to improve your store’s visibility on search engines. It simplifies important processes like meta tag generation, image optimization, page load time reduction, and broken link repair. Smart SEO comes with some advanced functionalities, like JSON-LD structured data to help Google understand your stores better.

Pros:

  • Supports multiple languages, great for international stores.
  • Experienced and responsive customer service team.
  • Incredibly user-friendly platform.

Cons:

  • Advanced features (schema markup, custom meta tags, etc.) may be difficult for beginners.
  • Might need manual adjustments for optimal SEO.

Best for:

  • Store owners are looking for a super easy automated SEO solution with no technical knowledge required.
  • Perfect for busy schedules wanting to save time and boost their store’s search ranking.

Price:

Free

  • Pro plan: $9.99/month
  • Business: $19.99/month
  • Premium: $29.99/month

Ratings:

5.0/5 (1,458 reviews)

Yoast SEO

Yoast SEO for Shopify
Yoast SEO for Shopify

Yoast SEO is a pretty simple and intuitive tool that helps address readability, keywords, meta tags, and structured data, among other things, by showing you the applicable best practices for SEO. In general, Yoast SEO makes it easy to grow your store and attract more visitors.

Pros:

  • Easy to use and install.
  • AI generates meta descriptions & social media snippets.
  • Dedicated and quick customer support.
  • Simple to find related keywords.

Cons:

  • Limited to scoring and content optimization.
  • Lack of option to automate product title to alt tags.

Best for:

Store owners are looking for an easy-to-use, reliable tool to improve content optimization and search engine visibility.

Price:

$19/ month for Premium package

Ratings:

4.1/5 (131 reviews)

Plug In SEO

Plug-in SEO is a Shopify app that assists store owners in improving their SEO by diagnosing problems and suggesting fixes automatically. It boasts meta tag generation, sitemap creation, and broken link detection, and connects to Google Analytics and Search Console to track your SEO performance to maximize visibility and traffic.

Pros:

  • Easy setup and user-friendly interface.
  • Clear SEO recommendations and progress tracking.
  • Automated SEO fixes and regular updates.
  • Integrates with Google Analytics and Search Console.

Cons:

  • No quick links to edit the SEO suggestions.
  • Highly-priced SEO packages.
  • Lack of effective customer support.

Best for:

Anyone seeking a quick solution to audit and enhance their SEO, particularly novices who want a simple, basic, and automated application.

Price:

Free trial available.

  • Small store: $29.99/month
  • Medium store: $49.99/month
  • Large store: $79.99/month

Ratings:

4.7/5 (2,583 reviews)

SEO Manager

This easy-to-use SEO Manager app by Venntov helps automate SEO tasks, including metadata optimization, schema markup, and on-demand performance scans. It connects with Google Trends and Analytics to easily manage SEO effectiveness and boost search rankings with the least effort.

Pros:

  • Simple setup and user-friendly.
  • Real-time SEO scans with actionable tips.
  • Automates metadata and schema markup.
  • Integrates with Google Trends and Analytics.

Cons:

  • Features like schema markup or metadata editing can be challenging for beginners.
  • Some tasks, such as customizing meta descriptions, require manual input.

Best for:

Ideal for those seeking an easy, automated SEO solution for better search rankings.

Price:

Free trial available.

  • Starter: $9/month
  • Essential: $29/month
  • Professional: $59/month

Ratings:

4.8/5 (1,750 reviews)

SEO King

SEO King is a powerful Shopify software that supports several languages, integrates Google Analytics, optimizes meta tags, and generates automated sitemaps. Unlike typical SEO programs, this includes various tools for improving your store’s SEO, such as picture optimization, AI-driven content, and keyword research.

Pros:

  • Extensive SEO features and AI tools.
  • Multi-language support.
  • Google Analytics integration.

Cons:

  • Complex interface, hard to navigate.
  • Installation can be tricky.

Best for:

Experienced store owners and SEO experts need a full suite of Shopify SEO tools.

Price:

Free plan available. You can pay monthly or yearly to save 33% of the price.

  • Small shops: $9.99/month or $79.99/year
  • Medium shops: $13.99/month or $111.99/year
  • Large shops: $16.99/month or $135.99/year

Ratings:

4.7/5 (1,197 reviews)

TinyIMG: SEO & Image Optimization

TinyIMG is one of the best free SEO tools for Shopify. We highly recommend this program to improve site speed and SEO in Shopify stores. The strength of TinyIMG is automating operations like broken link repair, picture optimization, and saving time, thereby increasing website performance.

Pros:

  • Easy to use with minimal setup.
  • Reasonable and affordable price.
  • Continually improve with new functionality.
  • Friendly and available customer service via chat 24/7.

Cons:

  • Focuses primarily on image optimization, not a comprehensive SEO solution.

Best for:

Store owners need a robust image optimizer to boost site speed and SEO performance.

Pricing:

Free to install.

  • Beginner: $14/month
  • Advanced: $24/month
  • Yearly: $96/year

Ratings:

5.0/5 (2,420 reviews)

Avada SEO & Image Optimizer

The Shopify app Avada SEO & Image Optimizer improves site speed and SEO. It incorporates Google structured data, optimizes images automatically, adds ALT tags, and speeds up page loads. Additionally, the software features a sitemap generator, meta-tag optimization, 404 error tracking, and SEO audits.

Pros:

– Comprehensive SEO features (image optimization, meta tags, structured data).

– User-friendly interface and easy setup.

– Integrates with Google Search Console.

– Great for beginners with an SEO guide and dashboard.

Cons:

– Limited automation compared to competitors.

– Update theme files and add code without user approval.

– Lack of advanced tools for backlinking or in-depth analysis.

Best for:

Beginners, small businesses, and Shopify store owners are looking for an all-in-one SEO and site speed solution.

Price:

There is a free plan available. The paid plan starts at $34.95/month with a 14-day free trial. You can pay monthly or yearly to save 17%.

  • Pro: $34.95/month or $348/year
  • Enterprise: $99/month or $990/year

Rating:

4.9/5 (7,840 reviews)

Bottom Line

Above are several apps designed to optimize SEO for Shopify stores, helping yours rank higher in search results and drive more sales. You should review your needs and budget to choose the most appropriate app.

SEO applications, such as Smart SEO and Yoast SEO, are excellent at enhancing your page framework, keywords, and meta tags to develop your SEO. Other extensions like Avada SEO emphasize your site’s speed and image optimization, ensuring your store ranks better and stays visible to more customers with less effort.

At Simplix Innovations, we’re proud to provide the best Shopify store design and development. Also, if you need expert help with SEO optimization or custom solutions for your Shopify store, contact us today.

With tailored SEO strategies from Shopify SEO agencies like us, everything is easier than ever. Let us help you turn your Shopify store into a powerful sales machine.

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